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Showing posts from November, 2018

Newspapers

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Newspapers: Ownership: As of 2010, The Independent came under the ownership of Russian oligarch Alexander  Lebedev . Owned by News UK, who, in turn, are part of the American mass media conglomerate, News Corp. Rupert Murdoch is the executive chairman   Marketing and Distribution: The Independent: The last printed edition of The Independent was published on Saturday 26 March 2016, leaving only its digital editions. The I was also launched as a competitor for free papers. Originally a sister newspaper to The Independent , it cost only 20p when first published. However, it is now owned by JPIMedia . Independent homepage – use of pop-up advertising as a means of generating revenue Subscription page for the Independent The Independent uses social media accounts such as, twitter, facebook and Instagram. ...

Kerrang! Magazine

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Kerrang Magazine Ownership: As of April 2017, Kerrang ! magazine, website and music awards was sold by Bauer Media Group to Wasted Talent, formerly Mixmag Media (publishers of dance magazine Mixmag ). Jerry Perkins of Mixmag Media on Kerrang ! Magazine: " Under our ownership Kerrang ! will take its rightful place at the heart of a global digital community of like-minded spirits. The platforms are there and, thanks to our recent experience with Mixmag , we know how to use them. Bauer Media will retain the rights in the UK and Europe "to continue broadcasting Kerrang ! Radio and Kerrang ! TV" . Perkins said that it was important to keep Kerrang ! in print "as the soul of the brand" , as Mixmag has done, but "we’ll move to a digital video-first strategy with Facebook and Google to build an international audience" . He added that moving Kerrang ! from a weekly to a monthly made sense as it was a better use of editor...